You should play bad games and try to understand what is wrong with them and what could be improve. Just like The Crew because there are some great takeways :
– always choose quality rather than quantity; The Crew has 200 ideas but most of them have not been iterated and it’s too bad because there are some interesting ideas (the simple challenges in the open world, the map, the customization…);
– make sure your world team is working with your handling team; the world of the Crew just isn’t fun to drive, and you can see that the team did try to recreate the US but without the handling in mind (90 degrees turn is just too hard for a racing game).
– create a light fiction rather than a simple story; I’d rather play a racing game where I must become the champion than revenge my brother; think more Forza Horizon than the terrible Need For Speed movie;
– let the game creates multiplayer events to play together rather than letting them sending invitations for multiplayer constantly; The Crew allows you to send invitations for every event but you end up playing alone most of the time; think Destiny’s public events;